WE MAKE
BIG IDEAS
BIGGER.
We help innovative products and brands validate, launch,
and scale globally — from the first market insight to long-term growth.
STRATEGIC PARTNER
OUR ECOSYSTEM
ONE ECOSYSTEM.
FOUR GROWTH ENGINES.
Four entry points, each backed by real capabilities and connected by one continuous product journey.
01
GLOBAL CROWDFUNDING
Validate, launch
& grow.
Validate demand, launch globally, and build momentum across Kickstarter, Indiegogo and Makuake.
EXPLORE CROWDFUNDING →02
DTC GROWTH
Scale beyond
the launch.
Turn one successful launch into durable brand growth with owned commerce and a measured growth system.
EXPLORE DTC GROWTH →03
INNO100
Innovation,
experienced offline.
Bring global products to Chinese consumers through retail, events and direct consumer insight.
VISIT INNO100 →04
VENTURE & STRATEGIC INVESTMENT
Back promising
products.
Invest in and support innovative products with strong market potential and a path to commercialization.
EXPLORE INVESTMENT →OUR CONNECTED ECOSYSTEM
ONE CONNECTED GROWTH LOOP.
Longham connects early investment, market insight, global launch, offline experience and DTC growth into one continuous loop.
Insight informs launch. Experience informs growth. Growth builds confidence for capital.
Innovation
commercialization
ecosystem
-
01
Insights
Market data ·
consumer insight -
02
Validate
Demand testing ·
positioning -
03
Launch
Crowdfunding ·
global release -
04
Experience
INNO100 · retail ·
events -
05
Growth
DTC · paid media ·
CRM -
06
Capital
Investment ·
strategy
EMPOWER CHINESE BRANDS, UNLOCK GLOBAL
OPPORTUNITIES
WE MAKE BIG IDEAS BIGGER
Launched Globally
Generated
Projects
X1 Pro AI Security Camera
CyberData AI NAS
NASync NAS
AIR3 AR Glasses
AI NAS
U1 Color 3D Printer
PixCut S1 Sticker Printer
Ascender Robot Vacuum
BUILT WITH THE WORLD'S INNOVATORS
TOGETHER, WE CREATE THE FUTURE.
OUR APPROACH
A CLEARER PATH TO GLOBAL
GROWTH
Each program is tailored to the product stage, market and objective -
with a clear progression from validation to scale.
VALIDATE
- Market research
- Audience & positioning
- Competitor review
PREPARE
- Campaign page
- Pre-launch community
- Content & KOL plan
LAUNCH
- Kickstarter / Indiegogo / Makuake
- TikTok / Meta / Google Ads
- Social & EDM
SCALE
- Shopify / DTC
- TikTok operations
- CRM / retention / retail
BUILT FOR THE JOURNEY
BEYOND LAUNCH
More than a launch partner. A commercialization partner
PRODUCT
UNDERSTANDING
Category education, product
complexity and the launch moment -
not just marketing
GLOBAL
GO-TO-MARKET
Positioning, platforms, audiences
and launch strategy, from market
validation to global release.
GROWTH
ECOSYSTEM
Connect launch momentum with
DTC, offline experience and what
comes next.
A CURATED GLOBAL POP-UP
STORE FOR INNOVATIVE PRODUCTS
Redefining the retail experience.
Building globally recognized brands.